Elizabeth Benton

Follow through, even when you have a really good reason not to.

Stop negotiating against the woman you want to be.

You've started over more times than you can count. I teach you how to keep going in the moment you'd normally talk yourself out of it.

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Hear me first

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Twelve years and 2,000 episodes of Consistent by Primal Potential. Pick any episode and you'll know in five minutes if I'm your person.

Listen anywhere: all the ways to listen

2,000
Podcast episodes
20M
Downloads
2,600
Five-star reviews
Since 2014
Coaching people
Build My Coach

"You way undercharged for this tool."

Eileen M., Build My Coach buyer

Build My Coach is three AI coaches I built and personalized to you. Here's what the first buyers are saying.

"Revolutionary."

I feel like I've accomplished more in two days with a tailored AI than I have in 6 months of group coaching with a different program.

Ashley B.

"I would've paid many times over."

I've already used Build My Coach and it helped me have a much more successful day today. I spent close to an hour last night feeding it information and answering questions and oh my gosh it is astounding to me.

Eileen M.

"This is pure gold."

I bought this a few hours ago and those few hours have been worth the cost already! This is life-changing.

Patricia C.

Before we go further

Hi. I'm Elizabeth.

I've hosted Consistent by Primal Potential since 2014. I'm a working mom with three kids 5 and under, a wife, a coach, an author, and an over-eager homesteader with a ton to learn. That keeps me honest about what actually works when life is real and loud and tired.

My vibe? Rigorous compassion. I care about you too much to cosign your excuses.

Elizabeth with her husband and three kids
Because you should know who you're talking to. This is most of my crew.

What I believe.

You already know what to do. That's not the problem.

You don't need to be motivated.

Something is better than nothing. Every single time.

Feelings are real. They're not decision-making criteria.

"I don't know" is where you start, not where you stop.

Specificity is a superpower.

Learning won't change you. Practice will.

I hate hacks, quacks and marketing gimmicks.

Write to me.

Most sites ask for your email. I'm going to give you mine.

Here's my inbox [email protected]

Tell me what you need. Be as specific as possible. I read every email, and your emails tell me what to cover on the podcast and what to build next.

Thanks for being here. Elizabeth

Start with one good next step.

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